Fender introduces the seventh of ten 10 for `15 models.

As the summer slowly wraps up and September comes, Fender introduces the awesome American Deluxe Mahogany Stratocaster HSS all clad in autumn colors.

Here comes the limited edition LP signature for one of metal`s greatest riff masters.

With smooth and elegant styling and earth-shattering tone, new Jester-labeled LP positions itself at the helm of Epiphone`s summer updates.

Schecter is reinforcing the electric guitar range.

The wacky Cheech & Chong signature guitar and the serious California Vintage series are the latest novelties in Schecter`s catalog.

ESP kicks it up a notch with some cool new LTD axes.

Here`s a quick review of the new ESP LTD models introduced in Nashville, Tennessee this summer.

Fender unveils a brand new 10 for `15 series Telecaster.

With a redwood body, boosted pickups combo and a fast, smooth neck, Limited Edition Vintage Hot Rod ’50s Telecaster Reclaimed Redwood comes in as the sixth model of the famous 10 for `15 series.

Epiphone releases the Limited Edition Tony Iommi Signature SG Custom.

Loaded with Gibson USA pickups and outfitted with the best hardware and wood available in Epiphone catalog, this sinister SG is the latest design of the Godfather of Heavy Metal.

Fender`s legendary Tele goes double-cut for summer 2015.

As the fifth installment of the luxurious 10 for `15 series, Fender`s American Standard Telecaster has received an extra horn, along with the American Standard series staple features.

A brand new semi-hollow comes out of Epiphone`s headquarters.

In an epic clash of modern technology and vintage ES design, Epiphone`s Sheraton II PRO delivers what can be considered the best semi-hollow deal out there.

Epiphone introduces the magnificent Joe Paull Emperor II PRO.

This stellar hollow-bodied Emperor continues the Joe Pass series, adding even more versatility and quality to already hugely popular line.

Steve Lukather and Music Man unveil the marvelous Luke III BFR model.

With a hybrid LP/Strat construction and exclusive tonewood selection, new Luke III BFR brings the ultimate in elegance, tone and construction quality.